Successfully providing business solutions for multiple industries!

Aurify Systems offers AI-based solutions that drive automation across diverse business needs, tasks, and processes while capturing advanced analytics. Our expertise in these advanced technologies allows us to serve various industry sectors including, but not limited to - Retail, Manufacturing, Banking, Energy & Utilities, Real Estate.

Through our multi-model solutions and base technology of machine learning with subsets like deep learning & computer vision, our clients gain deeper operational insights, identify patterns, and consequently, enhance their strategic optimization, ensuring preparedness for the future.

Why Aurify?

Aurify Systems is a leading provider of AI-based technologies. We use machine learning, deep learning, natural language processing, and computer vision to deliver value to businesses across a variety of industries. Our goal is to make AI solutions accessible to businesses of all sizes, so that they can automate and optimize their operations for maximum benefit. We achieve this through case studies, thought leadership, and tailored approaches that meet the specific needs of our clients. We are committed to shaping the future of enterprise AI.

Take AI based solutions to enterprises globally irrespective of size to automate and optimize for deriving maximum benefits.

How our customers benefit
by adopting our solutions

Real-Time Analytics

Hi-Tech Security

Reduces Costs and Improves Efficiency

Improves Workplace Safety

Accurate Customer Profiling

New Leads and Enhanced End Customer Experience

Better Decision-Making

Accurate ML-Based Predictions

Robust & Scalable

Multiple & Remote Deployment Models

Subscription Based

Custom Trained Models

Our People


Pranita has rich industry experience of over two decades in IT across various verticals like Retail, Manufacturing and Pharma. Her progression from technologist to being a functional specialist helps her understand complete spectrum of requirements and business challenges of a customer. Her forte lies in areas of Sales & Distribution, Supply Chain, Merchandising, Operations and Business transformation. She has worked in top MNCs like IBM, Capgemini, TCS, Bayer, Ciba and also worked as a freelance consultant. She possesses experience implementing and enhancing SAP Retail processes for various international and domestic luxury fashion houses. Through Aurify's cutting-edge technologies, she believes she can help brands build operational efficiencies, automate and provide real-time analytics for quick decision making.

Pranita Palekar

Founder and CEO

Rishi Palekar

Founder and MD

Rishi has more than two and half decades of IT experience, working across various verticals in domestic and international markets. Having worked in major stints at TCS and HCL and in few companies in the UK, he possesses rich experience of acquiring large customers, building new markets and developing strong customer relationships. He has a technical background, hence this blend of technology, delivery, and sales experience gives him a unique advantage of understanding customer requirements better and help build customised solutions. He believes that through Aurify's next gen solutions of AI, customers would be able to achieve automation, derive higher ROI & business benefits and provide better service to the customers.


With more than 34 years of extensive experience in both Indian and international enterprises, Ajit has established his name as a global business leader. His unique advantage lies in ability to navigate the corporate sector, startup landscape, and consultancy field, giving a comprehensive understanding of the diverse business spectrum. His journey as a C-suite executive and Board Member has driven success in numerous industries, highlighting versatile leadership skills.

He has worked for 20 years in the corporate world with companies like Bombay Dyeing, Synthetics and Chemicals, Raymonds, Colgate Palmolive, Enercon GMBH, Efkon Austria, Sicagen India. He has worked in industries like Textile, Media, IT, Agriculture, Renewable energy, FMCG, Healthcare, Smart cards, and Mobile VAS.
During the startup phase, he raised multiple rounds of funding from various venture capital funds like Sequoia Capita, Nexus India, Intel Capital, etc. The second startup was globalized and it was expanded to the Middle East, Indonesia, and Africa. He has established and overseen operations in diverse locations, including Jordan, Dubai, and Jakarta.
He is on board of few companies and also associated with various companies as advisor and mentor.

Ajit Joshi


Vijay Gangal


Finance & Information Technology professional, Digital transformation leader, “Make it Happen expertise” with global experience.
Mature business leader with more than 3 decades of experience in Indian and International companies. Vijay has a unique advantage of having delivered projects in various sectors like Chemicals, Banking & Finance, Pulp & Paper, Automotive, Manufacturing, Textiles, Retail etc. Vijay has deep experience in both the CFO and CIO agenda i.e., Financial & Management Accounting, Information Systems implementation and IT outsourcing & Digital transformation.
In a career spanning over three decades he has worked with both Indian and International organisations to deliver time bound and goal-oriented results. Working with large engagements he has delivered results across time zones and across multi-cultural teams. He is focussed on building teams that deliver seamless results.

We capture real-time moments to aid your decision making indices.

Excellence Record

Our operation boasts of progressive technology, diverse applications, and a global clientele.

Growth Partners Across Multiple Regions

We have a Global presence through our partner associations.

Global Clientele

We have served clientele in various regions sensitive to specific requirements.

2000+ Installations

Across bespoke processes and versatile industry landscapes.

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